TOTAL – Rapid Auto Service

Challenge

There are few more complex graphic challenges in a creative agency’s portfolio than making a car service attractive to the prospective buyers. TOTAL Rapid Auto Service in Zalaegerszeg is a unique initiative of TOTAL and the nr.1 in the world. Our task was to develop the relevant graphican and marketing standards.

Solution

The main concept during the planning phase was to reduce the empty waitng time of the customers and fill up with some creative brand experience things. We have guided the design of the individual elements and printing materials from design to production.

Result

We have successfully established a new direction for a global brand, creating the concept of experience service, at the international level,
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